I help business owners and professionals implement AI to save time, save money and 10x what they get done. Not the tools everybody posted about last week — the handful that survive contact with a real business.
I'm not a coder. I've never written a line of production code. I run companies, and about two years ago I stopped waiting for somebody else to work this out for me.
Everything I publish has to get through that one question first. Most AI advice never does — it's tool tourism, and it costs you a weekend to find out. Three filters, and if a thing fails any of them it doesn't get recommended.
Not an impressive demo — a job in your business that is costing you time or money this week. If you can't name the job, the tool is noise.
If it needs a project plan, a budget and a developer, it isn't where you start — whatever the demo showed.
AI is confidently wrong often enough to cost you money. If you can't check it, you can't hand it the job yet.
Twenty years of real businesses — agencies, property, software — run from Mauritius. That's the whole basis for anything I say about this: I'm not describing what AI might do for a business, I'm reporting what it did to mine.
I saw the demand for what my team sold starting to die. I told them to learn automation. They didn't, and I waited on them for a year. Then I stopped waiting and got my hands dirty myself. Everything here comes out of that year I wasted and the one after it.
I test this stuff before I recommend it — and I'll always tell you who shouldn't use it.
A live masterclass for business owners and professionals: build your own agents, websites, automations and internal tools. It's US$50 for people on the waiting list, against a standard price of US$100 — plus the private community from the day you join.